CPA vs RevShare calculator
Compare a one-off CPA payment with a share of the player’s net gaming revenue over time.
Share of players who stop playing each month.
How the comparison works
RevShare pays a percentage of each player’s NGR every month while they keep playing. Each month some players stop (churn), so the expected payment shrinks. Summing these months gives the RevShare value of one player.
When RevShare wins
Quality traffic with low churn and high NGR — VIP players, loyal markets — usually earns more on RevShare. Fast, broad traffic with high churn is often safer on CPA.
FAQ
- What is a hybrid deal?
- A smaller CPA plus a lower RevShare percentage — it reduces risk for both sides.
- What is negative carryover?
- If NGR is negative in a month (players won), some contracts carry the loss to the next months before paying RevShare again.
- Where do I get average NGR per player?
- From your affiliate dashboard: NGR divided by active players per month. Use several months of data, not one.
Estimates for planning only, not financial or legal advice. Card-scheme thresholds as publicly described in November 2026; your acquirer’s contract and the schemes’ current rules prevail.
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