Nutra COD profit calculator
In COD, a lead is not a sale: it has to be confirmed by the call centre and then paid for at the door. See how each step changes profit.
Approve and buyout
The approve rate is the share of leads the call centre confirms. The buyout rate is the share of shipped parcels the customer actually pays for. Both multiply: 45% approve × 70% buyout means only 31.5% of leads become paid orders.
Hidden costs
Every approved order is shipped, and every refused parcel costs a return. That is why a few points of buyout often decide whether an offer is profitable.
FAQ
- What is a normal buyout rate?
- It varies widely by country, product and call-centre quality — often 50–80%.
- How do affiliates get paid in COD?
- Usually per approved lead. Advertisers watch buyout closely and may cut payouts for traffic that confirms but does not pay.
- How can buyout be improved?
- Clear offers without misleading promises, fast delivery, confirmation calls close to delivery and local payment options.
Estimates for planning only, not financial or legal advice. Card-scheme thresholds as publicly described in November 2026; your acquirer’s contract and the schemes’ current rules prevail.
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